VIDEO VAULT | All aboard the original Las Vegas monorailīally Manufacturing purchased and renamed the casino-hotel in 1986. As part of the sale agreement, Caesars kept a perpetual license to use the brand at its Las Vegas Strip property.īally's Las Vegas was previously known as the MGM Grand Hotel and was the site of a disastrous fire that killed 85 people in 1980. The Bally's name for the Strip resort, located at the southeast corner of Las Vegas Boulevard and Flamingo Road, became something of a misnomer in the last couple of years.Ĭaesars sold the Bally's brand in 2020 to Twin River Worldwide Holdings, which changed its name to Bally's Corporation and added the Bally's name to all of its properties.